Holland Living // Brand & Website
Prepared for
Holland Living
Date
03/16/2026
Hey friend,
This is the fun stuff—the part where ideas turn into excitement—and we are lucky that we get to do this every day. There’s something incredibly rewarding about taking on a challenge, rolling up our sleeves, and building something meaningful alongside great people, and we can already tell this is going to be one of those special collaborations.
We’re all in and ready to hit the ground running. Can’t wait to dig in, share ideas, solve problems, and create something amazing together. Thanks again for the opportunity—we’re pumped for what’s ahead.
Ben Visser
Founder + Creative Director
Pricing
Project pricing is based on estimated hours and may flex 20% above or below the provided estimate. Final costs will reflect actual time spent and any scope adjustments agreed upon during the project.
Brand Development
Description | Item | Quantity | Price |
|---|---|---|---|
Identity Design
• 2 moodboards • 3 logo concepts • 3 rounds of revisions • Final logo export in all variations • Basic brand style guide (logo, color, typography) | $150.00 | 20Hours | $3,000.00 |
Presentation 7 Marketing Basics • PowerPoint/Google Slides template (8 slides) • One-pager or sell sheet template • 1 option • 1 round of revisions each * client to provide content | $150.00 | 10Hours | $1,500.00 |
Digital Foundations • Email signature template • Social media profile/cover templates (LinkedIn, Instagram, Facebook) • Social media templates for up to 5 content types delivered in format of clients choice • 1 option • 1 round of revisions each | $150.00 | 5Hours | $750.00 |
Essential Print • Business card design and setup (2 employees) • Letterhead (Digital and Print) • Envelope system (2 sizes) • Presentation folder • 1 option • 1 round of revisions each * cost does not include printing | $150.00 | 5Hours | $750.00 |
Project Management & Meeting Time | $150.00 | 5Hours | $750.00 |
Branded Marketing Website
Description | Item | Quantity | Price |
|---|---|---|---|
Discovery & Planning | $150.00 | 5Hours | $750.00 |
Visual Design | $150.00 | 10Hours | $1,500.00 |
Development * does not include hosting costs | $150.00 | 20Hours | $3,000.00 |
Testing & QA | $150.00 | 2Hours | $300.00 |
Project Management & Meeting Time | $150.00 | 2Hours | $300.00 |
You're in good company
We’ve had the privilege of working with clients of all sizes—from local startups to national organizations—across a wide range of industries.
Let's add you to the friends list.
SDH Reel — 2025
What sets us apart
Our values define how we approach every project and set us apart from the competition. We craft every process and interaction around them to bring out our best.
Collaborative
Collaboration ignites ideas. We value unique perspectives while contributing our own.
Kind
We are approachable, enjoyable and aspire to be the meeting people WANT to go to.
Creative
Innovate. Don’t imitate. We take a creative approach to every aspect of the project.
Curious
We encourage going down the rabbit hole. We never stop exploring because our industry will never stop transforming.
Crafted
Details matter. We pride ourselves on crafting pixel perfect work for projects big and small.
Confident
We cultivate confidence through a relentless approach to understanding and action.
Meet the team
A fine tuned team with the perfect blend of sweet skills.
Adam Phillips
Account + Strategy Lead
Amanda Mangiarelli
Developer
Ben Visser
Founder + Creative Director
Chelsea Pagliuca
Project + Operations Lead
Jesse Shoffstall
Junior Designer
McKenna Brandon
Senior UX/UI Designer
Sarah Visser
Billing
Sandi Suter
Senior Brand Designer
Taylor Foxx
Senior Developer
Sweet Nothings
The SDH team is incredibly creative, always going above and beyond to ensure we create something that is unique and helps us stand out. When I tell my CMO peers how quickly we were able to create and launch a new website with SDH – and when they see the final result – their jaws always drop to the ground.
Christina Kyriazi
Chief Marketing Officer
The SDH team did a terrific job developing a brand with elements that tell our story while demanding a bold mix of interchangeable colors and contemporary typefaces. Just like our team, this identity is flexible, and the elements work well together.
Jason Rapp
Communications Director
Project Timeline
While we’ve outlined an ideal project timeline, it’s important to understand that deadlines may shift if there are delays in client approvals or deliverables. We’ll communicate any changes promptly and work to keep things on track.
Brand Refresh | 2-3 weeks |
Website Design / Development | 3-4 weeks |
Payment Terms
This project is structured as an hours-for-hours trade between Holland Living and Social Design House.
In lieu of monetary payment, Holland Living will bank 64 hours of fractional COO consulting services for SDH, equivalent to the estimated project value of $9,600 (at SDH's standard rate of $150/hr). These banked hours will be available for SDH to utilize as needed to support ongoing business growth and operations. Should the project scope flex per the terms outlined above (up to 20% above or below the estimate), the banked consulting hours will be adjusted accordingly to reflect actual time spent.
Ready to get started?
Take a look at the terms and conditions below. If all looks good you can digitally sign by clicking the button below.
Terms & Conditions
Agreement as of February 25, 2025, between Holland Living (hereinafter referred to as the “Client”), and Social Design House (hereinafter referred to as the “Designer”)
Whereas, Designer is a professional designer of good standing;
Whereas, the Client wishes the Designer to create certain Designs described in the proposal above; and
Whereas, Designer wishes to create Design;
The parties agree as follows:
1. Description
Designer shall provide Client with the services listed in the proposal above
Delivery and Testing
Upon Client’s written approval of the initial design and receipt of the necessary assets (including but not limited to text, visual and sound elements) from the Client, the Designer shall build the client’s Websites. In consultation with the Client, the Designer shall make necessary corrections before finalizing design and making changes live.
Hourly Rates
Standard hourly rates are $150/hr. Rush hourly rates may be applied for work requested within 10 business days at an additional $50/hr.
Support
If the Designer is called upon by the Client for support beyond the amount agreed upon in the proposal and contract, updates can be made on an hourly basis or a separate Social Support plan can be created to accommodate these requests.
Deadlines
The Designer’s time for performance shall be extended by any delays caused by the Client, including but not limited to delays arising from the failure to deliver assets or advise the Designer as to corrections. Delays in timeline will not effect cost as long as the scope of work for the project remains the same.
2. Grant of Rights
Upon receipt of full payment, Designer shall grant to the Client exclusive usage rights for the business, nonprofit organization, project, product, or publication for the following time period: forever. Client shall be the owner of the Identity and Website files and have unlimited rights to use the design without restriction. In addition, the Client shall have the right to use assets supplied by the Designer without restriction.
The Designer retains the right to make portfolio use of the project or parts thereof after the work has been completed.
3. Fee
Client agrees to pay the fees listed in the “Payment Schedule” section as part of the contract. Additional work beyond the contracted functionality will be quoted separately or billed at an estimated and agreed upon amount at our hourly rate.
4. Expenses
Project cost will not include expenses of printing production, hosting, domain names as well as related expenses including but not limited to, travel, messengers, telephone, audio and unreturned electronic storage media. Expenses, if given prior written approval, will be billed separately and included in monthly invoices.
5. Payment
Client agrees to pay the Designer within 30 days of the date of Designer’s billing, which shall be dated as of the date of delivery of the Designs or upon the last day of each month. In the event that work is postponed at the request of the Client, the Designer shall have the right to bill pro rata for work completed through the date of that request, while reserving all other rights. Overdue payments shall be subject to interest charges of 1.5% monthly.
6. Copyright Notice
Copyright notice for the work shall appear in the name of the Client, unless specified to the contrary. Other copyright notices, such as for photography, illustration and music, shall be included as required in the relevant releases.
7. Cancellation
In the event of cancellation by the Client, the Client shall pay all expenses incurred by the Designer as well as fees based on the degree of completion of the project. Both parties have the right to modify or terminate the agreement with 30 days written notice. Upon cancellation, the client will retain ownership of all design, files and code created for the project up to the requested termination date.
8. Overages
Additional costs will be incurred for functionality requests and content additions beyond the agreed upon services, sitemap and functionality for each site. The client will be notified of any potential overage costs in advance and asked for written approval by submitting a formal change request. Approved overage costs will be added to the total cost of the project and billed during the next billing cycle.